Jared Brown - From Indie to 33 million in ARR

In this episode of IndieRails, Jess and Jeremy interviewed Jared Brown, co-founder and CEO of Hubstaff.

The conversation began with a serendipitous meeting at XO Ruby, where an early-morning parking deck encounter turned into a deeper discussion about SaaS, engineering, and long-term company building. What started as a casual conference conversation ultimately led to this episode.

Jared shared the story of Hubstaff’s journey from a two-founder startup in 2012 to a globally distributed company with more than 130 employees and roughly $33 million in ARR. He reflected on the importance of strong co-founder relationships, early technical decisions, and finding product-market fit in a competitive space.

The discussion covered long-term thinking, data-driven decision-making, and the realities of scaling a SaaS business over more than a decade. Jared also spoke candidly about the sacrifices required in the early years, the role of mentorship, leadership transitions, and the self-awareness needed to grow alongside the company.

This episode offered practical insights into networking, virality, engineering-led leadership, and what it really takes to build and sustain a successful independent software business over the long haul.

Links:
Jared's LinkedIn
Hubstaff.com

Creators and Guests

Jeremy Smith
Host
Jeremy Smith
Designer & Rails dev • Co-organizing: https://t.co/q8XwVUrgxU • Studio: https://t.co/ZrmGeEnhcI • Side project: https://t.co/X0kD85uiQf • Newsletter: https://t.co/IaoJVazkkr
Jess Brown
Host
Jess Brown
Indie rails dev since 08, currently building CSePub & TRACT. Co-host https://t.co/TpDORNDqZV. Family of 4, also interested in faith, crossfit, cycling, RV'ing, finance
Jared Brown - From Indie to 33 million in ARR
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